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Integrating Art and Creativity into Business Practice
by Schiuma, Giovanni,Lerro, Antonio
Published on 2016-12-28 by IGI Global

Adaptability and sustainability are key factors in the success of any business in modern society. Developing unique and innovative processes in organizational environments provides room for new business opportunities. Integrating Art and Creativity into Business Practice is a key reference source for the latest scholarly research on the tools, techniques, and methods pivotal to the management of arts and creativity-based assets in contemporary organizations. Highlighting relevant perspectives across a myriad of topics, such as organizational culture, value creation, and crowdsourcing, this book is ideally designed for managers, professionals, academics, practitioners, and graduate students interested in emerging processes for entrepreneurship and business performance.

This Book was ranked at 20 by Google Books

Book ID of Integrating Art and Creativity into Business Practice is xTnVDQAAQBAJ, Book which was written bySchiuma, Giovanni,Lerro, Antoniohave ETAG "ulJevU6zt24"

Book which was published by IGI Global since 2016-12-28 have ISBNs, ISBN 13 Code is 9781522520511 and ISBN 10 Code is 1522520511

Book which have 260 Pages

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